HANDMADE MARKETPLACES: INTRO
There are two primary handmade marketplaces that most people are familair with. The first is Etsy, which is the king of buying or selling handmade or craft items online. The second is Handmade at Amazon, which is a special area of the Amazon website that is dedicated to items by hand. Handmade at Amazon has not experienced the same growth as Etsy, and it has helped fuel rumors that Etsy may be a potential acquisition target for Amazon. That is yet to occur.
Many people like to look for other smaller marketplaces to sell their handmade goods. I have had several people contacting me looking for alternatives to the main handmade marketplaces. I decided to dedicate this post to listing and detailing some of the great handmade marketplaces.
Learn more about which items to sell on my post about Best Selling Handmade Items.
Reasons to Explore other Marketplaces
As you probably already have read, I recommend Etsy as a top-notch marketplace to buy and sell handmade goods. Etsy is widely regarded as a fantastic marketplace for shop owners to sell handmade goods. Despite the popularity of Etsy, I also recommend at least learning more about other handmade marketplaces. I firmly believe that it is a good idea to diversify most aspects of life, especially in dealing with business. It would take a long time to research all of the top handmade companies, which is why I created this post. Many people will create a presence in more than one marketplace to sell their products in different areas. There have also been rumors Amazon may end up buying Etsy, despite already starting Handmade on Amazon. If Amazon did end up buying Etsy, they would have the ability to change the website however the wanted.
All of the information contained in this post is unbiased. I do not own stock in Etsy, Amazon, or any other handmade marketplaces. I made sure to sell all of my ownership interests and stock related to these companies to help verify that my facts are accurate and independent.
HANDMADE MARKETPLACES: GUIDE
Here is a list of 10 alternates to Etsy and Handmade at Amazon. This is far from an extensive list of all of the handmade websites that exist. You can see an extended list on the My Handmade Hub website post, Sites Like Etsy.
Learn more about Best-Selling Handmade Categories.
Fee: 7.00% selling commission
Aftcra started their online marketplace in October 2013. It was created by 4 relatives and they have continued to make it priority to remain family owned. Aftcra’s headquarters are located in Milwaukee, Wisconsin. Erica Riegelman is currently the President and was one of the primary founders of the company. This website markets and sells American goods crafted by American Hands. The goods are required to be made by hand in the US to be eligible to sell on Aftcra. This website sells many types of items. This includes general handmade products, items made from upcycled and repurposed materials, and creative photographs. The business name was selected because it’s an anagram for “a craft.” Aftcra makes it a priority to take care of their customers and provide an excellent customer experience. Their website actively encourages customer feedback and pays attention to reviews. They have implemented changes and continuously improved the website after listening to buyers and sellers.
Fee: $20/month hosting fee + 3.00% selling commission
ArtFire is another website that specializes in quality handmade items. This company is located in an office building in the Tuscon Arizona Arts District. John Jacobs founded ArtFire in 2008. John was already a successful handmade jewelry business owner. Mr. Jacobs had historically marketed his handmade jewelry on Ebay, but he had an idea to create a smaller handmade marketplace that focused on local communities. John has remained with the company and currently serves as the CEO. ArtFire has partnered with Maker House, a physical space that helps bring together artists and handmade producers. The venue allows the participants to collaborate, educate, and display their unique items. It is a great way for people to learn all about owning and operating handmade businesses. If you are in the Tuscon area, you should check it out.
Fee: $0.10 listing fee plus 3.50% selling commission
I really love the name of this website for some reason. ArtYah was created in 2015 by entrepreneur Craig Weiss. ArtYah is a smaller handmade marketplace that sells several different and unique items. Craig Weiss continues to serve as the ArtYah’s CEO. The company has its headquarters located in California, and it is currently operated out of California as well. The ArtYah online handmade marketplace specializes in selling antique items, vintage goods, craft supplies, and high quality handmade products. ArtYah markets its items worldwide, and it invites buyers and sellers from every country. Mr. Weiss does a great job of focusing on marketing. ArtYah advertises sellers through several different methods including social media and PPC advertising. Shop owners have the ability to pay extra fees for additional advertising features.
Fees: Selling commission 3.50% for products </= $500; Products $500+ have a $17.50 + 1.50% commission
Bill Harding created Bonanza in 2007, and he currently remains the company’s CEO. This website has a unique history. Mr. Harding started this online marketplace after being frustrated with a garage sale in Seattle. The company is still operated out of Seattle, and it allows sellers to market many types of products. Bonanza prides itself on its easy-to-use search function and extensive list of categories. This marketplace is unique because it has a function allowing Ebay & Etsy product importing. There are no membership or listing fees, but Bonanza collects a sales commission that is listed below.
Fee: Selling Commission of 8.00%
Cargoh markets itself as a social marketplace for independent art and design. It is has two headquarters; one is located in the United States and the other is in Canada. More specifically, they are located in Vancouver, British Columbia and Washington D.C. Cargo’s stated mission is to market unique and high quality artists and designers located all around the world. The supportive website provides tools to edit, track, and promote shops. This allows owners and sellers to focus on their passion for creating art. Cargoh prides itself on focusing on unique “indie” products. They have a strict application process that must be passed to be accepted to their marketplace.
Fees: 2.9% Sales Commission
eCrater is an online marketplace that sells both handmade and non-handmade items. eCrater mainly focuses on selling items from small and medium-sized businesses. It markets itself as an easy way for small companies to create an online presence to sell their items. They state that it is much easier than having to create your own website.
Fees: 6.00% Sales Commission
Folksy is an online handmade marketplace that focuses on buyers and sellers located in the United Kingdom. They invite buyers from all over the world, but they like they primarily invite and focus on sellers located in the UK. As a result, you can still purchase items from Folksy if you are located in the United States, but it would most likely be more expensive than purchasing items from Etsy. Folksy also appears to place a large emphasis on selling handmade jewelry.
Fee: Registration Fee = $25, + $5/month 50 items
iCraft is an online marketplace that strictly sells only handmade art, crafts, and fashion creations. ICraft is based in Toronto, Canda. iCraftGifts.com was created to help connect artists, craftmen & women, and designers to active individual buyers. iCraft showcases and markets all of their products actively, and the sellers accept custom orders or commission requests. The online shops are included in the “Creators of Handmade” section. They may also be featured in the “In the Spotlight” blog. All handmade products are reviewed individually prior to listing. This helps ensure that they are actually handmade. The website employees take the time to provide tips to sellers which is rare for handmade marketplaces.
Fees: Free for 6 items, 50 listings for ~ $25
The creators of Yokaboo started the website to market and sell their own artwork, prints, and clothing. The traffic exploded, so they decided to invite additional craft sellers as well. Yokaboo is similar to Folksy and focuses on sellers located in the United Kingdom. It also markets the handcrafted products to buyers located all over the world, but there may be extra taxes added. The Yokaboo marketplace currently has a fairly large following in Europe. You can learn more about this marketplace on their website here.
Fee: 50 items = $4/month, 50+ items = $8/month
Zibbet is an online handmade marketplace that consists of over 52,000 sellers. The Zibbet community includes individual artists, small handcrafted companies, and vintage art and antique collectors. The Zibbet marketplace is unique because it focuses on making it easy to transition product listings from Etsy. It is extremely simple to import all types of product listings found on Etsy to Zibbet. There are currently no required listing fees, but they charge a monthly fee depending on the number of items you market.
HANDMADE MARKETPLACES: CONCLUSION
I hope that this post has helped you discover some alternative marketplaces to buy and sell handmade products. I will try to keep this list updated to reflect new and upcoming marketplaces.
Learn more about the Benefits of Handmade
Handmade Marketplaces: Comments
Do you know of other handmade marketplaces that do a great job of selling handmade goods? Please share your knowledge with the HBU and help this community continue its explosive growth!